Buy Emergency Foods
Buy Emergency Foods is another good example of NuEthic rescuing a client from the industry norm. Having overspent in development, hosting and retainers with their previous agency, we saw that was Buy Emergency Foods was severely hampered in progressing fiscally with their previous agency. The poor response to needs of the site coupled with a technology that was absolutely keeping them hostage, buy emergency foods could not advance at the pace they needed in the marketplace. Our first step to illuminate this situation was an analytics assessment of all happenings on the site and how it could be improved and provide them with the proof they needed to convince there partners that a change needed to be made. Through our intervention we were able to build support internal teams through a new Magento implementation. We also made drastic improvements to the overall site branding, conversion process, content, promos, etc. We spent a portion of this project training to makethem independent, self sufficient and profitable!
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Tattler Reusable Canning Lids
Tattler sells a unique and innovative product for reusable canning lids. Tattler has had a online presence for many years but there site was antiquated and based on older technology. We have implemented a modern look and feel coupled with current versions of Magento, Wordpress and the NuEthic CMS. This has resulted in a more fluid shopping experience for their customers and higher conversion rates than with previous system while making maintenance and time investment in order processing minimal in comparison.
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Shear Source
This client approached us as MyCuttingEdgeShears.com and started out with the GoDaddy solution as their eCommerce technology. Despite paying for AdWords campaigns after being online for months, had seen NO results through the site. When working with NuEthic, the brand was shifted from MyCuttingEdgeShears.com to a more simple, memorable and scalable name (ShearSource.com) and the site was replatformed to Magento with a design overhaul.
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Prepare Wise
When we were approached by PrepareWise to help move them off of their previous platform we were shocked with what we found. These guys were held hostage and paying extreme premiums for retainers and hosting costs with very little support. Often we see these true hostage situations from clients that seek us out for our values of empowering our clients toward site management independence and consulting. After creating a strategic partnership with PrepareWise we were able to free them from this situation, help make them independent and self sufficient, and work closely with their team to increase conversion rates and overall credibility of their site. Not to mention a significant savings from their previous agency.
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Mystique Nail Applique
Mystique is a manufacturer and marketer of nail appliqués. They needed an solution to promote and sell their products online. NuEthic utilized the Magento platform to build the site around with some very customized features toward limiting some content viewing to only members. The solution also has a very robust rewards system integrated to encourage repeat business. The goal of the site’s design was to provide a fun, flirty fashion statement about their products online.
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HIFI Services
HiFi Services is a high-end distributor of sound equipment with an exclusive partnership for US distribution of the Neat Acoustics products. As this agreement was lining up, HiFi contacted NuEthic about creating a better branding effort on the web to illustrate the new product lines. HiFiServices.com aims to have a high-end feel for very high-end products.
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Garner Capital
Garner Capital was designed as a custom solution allowing for managing subscriptions to investment strategy content from one centralized source. The system has the ability to purchase a membership, view private content, and send updates to their members multiple times per day for different levels/tiers of membership levels.
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Reams Food Stores
Reams Food Stores has been servicing the Utah grocery market for over a half-century. In order to keep up with their target market, they felt the need to expand their online web presence. Their requirements were simple, present their information in a clean and simple format. We worked hand in hand with them to create a new web presence with the ability to expand features in the future that is presented in this modern and interactive way.
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Wholesale Melting Chocolate
Wholesale Melting Chocolates was developed as an ecommerce website aimed at providing high-end chocolates to restaurants and small business owners. They needed a simple website that still provided the flexibility to grow in the future. In the end, a mutual decision was made to integrate a Magento website with a smooth chocolate design. The website has a simple navigation with some great drill down options to find the products needed.
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Armorgeek
Armorgeek is a well known source in the e-pattern world and the previous website offered no online shopping experience. The plan with this website was to integrate NuEthic's XML driven CMS with a Magento ecommerce platform and a Wordpress blog to help convert as many users into customers as possible.
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Quality Blender Reviews
Created as a natural marketing tool for the blender world of products, this site provides quality information to consumers looking for product reviews. Using the easy to use and intuitive Nuethic Review Engine this site is geared to produce revenue through advertizing placement and amazon.com product sales commission. The combination of a rich user interface and quality information at a glance takes this site above the normal marketing fluff sites and makes it a real tool to provide information and marketing space in a cohesive experience.
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Efoods Direct
eFoodsDirect.com has been a pioneer in online fulfillment of personal home food storage for over a decade. They focus on a product that is natural for the best nutritional value possible. With steady trends of traffic above 90,000 visitors each month, eFoodsDirect.com approached NuEthic to consult on optimizing their checkout process to convert more sales from that traffic without replacing the current eCommerce system. The findings later validated a restructuring of platform for eCommerce and refresh of design. After NuEthic changed some branding messages and implemented a more robust Magento eCommerce platform, we have doubled conversions above the previously increased rate to around 5%! This implementation, together with a new website design and SEO campaign has yielded a daily online sales averaging over $125,000 where before average sales were closer to $14,566 per day. That is an increase of nearly 900% on the average!
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Orson Gygi
Orson H Gygi has been a well-known name in the Salt Lake City area for commercial and household culinary supplies for over 50 years. Due to limitations on backend ERP system ties, they were very limited on how they could present themselves online. The brand was not represented as it should, the ecommerce experience was dated and inefficient, and the architecture was not search engine friendly. We worked with the Gygi staff very closely to find a way out of that situation and to get the site we have today. We tied in a Magento ecommerce experience within a .NET site managed by the NuEthic XML driven content management system and a WordPress blog. The end result is a beautiful user experience and a scalable solution for increasing conversions on their enormous catalog.
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Rockwell
Rockwell Shop was a project that had no presence prior to engaging NuEthic. We won that account based off success and the impression that the staff had heard from other work we had performed from other clients. What they needed was an edgy ecommerce experience to sell high-end watches to a select demographic. We made the site very rich in the user experience and very easy to navigate. It stayed true to the Rockwell brand and will serve as one of the main distribution point toward selling Rockwell product online.
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Condos In Moab
CondosInMoab.com was designed to allow for greater visibility through SEO and greater rates of booking through the site, the site also serves as a consolidated application to run the clients various processes for property management. Such process range from Managing and creating new properties or resorts to manage calendar availability, to automatically emailing receipts and lodging instructions to guests. For the site visitor, the experience is rich and simple. Guided navigation makes the property search much easier and quicker to access (i.e. CONVERT!).
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Purple Cows
Purple Cows sits in a very web potent opportunity being that they have an extensive user following, a nationwide retail presence/brand, and products that can capitalize on community following and even user generated content. The problem was, they lacked the ability to truly leverage that potential with the solution they had. They were falling behind in technology in an industry that is moving so fast ahead on the web that NuEthic, together with their team had to do something to catch up. After the redesign of their site, we have created a more fluid shopping experience and a web 2.0 experience all around. We created a knowledge base for their materials as well as a projects section to start building community better than before.
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Life Center
LifeCentre Athletic Club is a great local establishment as a high-end fitness facility in metro Salt Lake City. LifeCentre had a site built on WordPress that did not allow them to structure their content of showcase their staff and facility adequately. NuEthic addressed this with a refresh of the look and flow of their site.
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Pulse Interactive Media
Pulse Interactive Media had a very dated web presence and requested that NuEthic create a site that would represent their technology appropriately. Like we see so often, nothing conveys that your product is behind the curve greater than a website that is dated and lackluster. Pulse interactive Media understood this concept and moved forward with NuEthic bringing their presence ahead.
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Power Tri
PowerTri came to us because the infrastructure of the platform their online was currently using did not enable them to truly scale. Processes were inefficient and the technology was becoming antiquated and expensive to grow. PowerTri approached NuEthic to create a new look and feel for their online brand and leverage newer technology to manage their storefront. In the process, NuEthic also helped simplify the process toward checkout to a one page checkout in order to increase conversion rates through the site.
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Entrepreneur Profiler™
The Entrepreneurial Profiler project was a completely custom web application with very intense logic. Though it functioned to the user like a straightforward profile test taken online, the system actually deduces the user’s entrepreneurial IQ through multitier logic. Making the system function easily with many complicated rules was a challenge but NuEthic produced a very rich and easy experience in the end.
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Entrepreneur Profiler Moble™
The Entrepreneurial Profiler mobile application sprung from the need to take the original web based application that NuEthic developed and turn it into iPhone, Blackberry and Android-friendly versions. By developing this instance, the client could offer the solution to a greater audience of mobile users immediately in presentations and “on the go.”
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Old Town Imports
Old Town Imports approached NuEthic to perform an in depth analytics review to see why they were not getting the traffic and conversions on the traffic they had. In that process, NuEthic suggested a dozen or so findings of how to improve conversion rate and be more poised to gain traffic. One of the most important findings, however was to discover that their current payment procedures were NOT PCI compliant and even worse, the Xcart solution they were using had many security vulnerabilities that had already appeared to be compromised. They immediately put NuEthic to work to solve all these issues by implementing a Magento based ecommerce solution built within a .NET site and integrated a WordPress blog for blog content management and syndication. In the end, we solved the PCI compliance issues, put the on a much more rich and conversion-friendly ecommerce solution for the shopping experience, and created elements of a sustainable SEO foundation in the site reimplementation. Check out the site for yourself.
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Promabid
Promabid is an excellent example of what can be done on a shoe string budget for a startup venture. Promabid is a online project construction bidding site with a full suite of enterprise features. Jared with NuEthic was crucial to the successful follow through of this project. With coordination of startup consulting, wire framing, development partners and designers we were able to produce a entire site with vested partners seeking to join our effort to bring our site to life. Jared was crucial in the project and team management as well as scouting interested parties to join our team.
In Beta
For Sale Guitars
ForSaleGuitars.com was built as a classified site for guitars with features such as the ability to manage the website members and setup staff profiles allowing people to internal team members to run the site. Also the ability to setup membership packages and charge website visitors to submit their listings. The site also integrates with eBay and Amazon’s APIs for content and affiliate exchange.
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